ICE CREAM FACTORY CASE STUDY
Perth's favourite Summer Festival! Showcasing the best DJ's, live bands, bars, outdoor beer gardens, activations and so much more!
The line-up for last year included PNAU, GOLDEN FEATURES, MALLRAT, YOUNG FRANCO, HERMITUDE, SAFIA, SAN CISCO, A-TRAK, GENESIS OWUSU, CLAPTONE plus more!
Objective
Leverage the reach and engagement of leading influencers in Perth to become ambassadors and create social conversation and to increase awareness of Ice Cream Factory lineup and individual shows to push ticket sales.
